On Tuesday, Sean Hannity, one of the most prominent voices in conservative media, brought back the popular “Let’s Go Brandon” slogan during his Fox News show. But what’s the story behind this catchphrase, and why does it matter to passionate Republican voters?
It all started in 2021 when sports fans across the country began chanting “F*** Joe Biden!” at stadiums and other public events. The sentiment behind these chants was clear: a growing number of Americans were deeply dissatisfied with the new president and his policies. However, not everyone was comfortable with the use of such a vulgar slogan, especially in family-friendly environments.
Enter Brandon Brown, a NASCAR driver who was being interviewed by an NBC Sports reporter during a race at the Talladega Superspeedway in Alabama.
As the crowd erupted into yet another “F*** Joe Biden!” chant, the reporter tried to downplay the situation by claiming that they were actually shouting “Let’s Go Brandon” in support of Brown.
The ironic twist quickly went viral on social media, with many conservative commentators using it as a way to express their displeasure with the current administration in a more lighthearted manner.
Since then, “Let’s Go Brandon” has become a popular meme among right-wing circles, often used as a way to poke fun at Biden and his policies. Some have even printed T-shirts, hats, and other merchandise featuring the slogan.
While it’s true that the phrase has lost some of its original novelty, Hannity’s decision to revive it on national television shows that it still resonates with a significant portion of the conservative base.
So why does this matter to passionate Republican voters? For one, it’s a way to express their frustration with the current political climate without resorting to vulgar or violent rhetoric.
It’s also a reminder that humor and satire can be powerful tools in the fight against authoritarianism and censorship. Finally, it’s a sign that despite the media’s attempts to portray conservatives as angry and divisive, there is still a strong sense of camaraderie and shared values within the movement.
In the end, “Let’s Go Brandon” may just be a catchy phrase, but it’s also a symbol of the resilience and creativity of the conservative movement. As Hannity himself said, “It’s amazing how much the left hates a good sense of humor.” And that, perhaps, is the ultimate takeaway from this story.
